SKODA UK will own the Mountains Classification in Britain's biggest men and women's professional cycle races from 2017, with news that the car manufacturer, whose heritage was founded in cycling, have extended their partnership with The Tour of Britain and will also become the new Queen of the Mountain sponsors for The Women's Tour.
The Warwickshire launch of the 2017 Women's Tour took place today at the University of Warwick with further details about the route announced, including the intermediate Sprints and Queen of the Mountains locations.
Alongside the launch of The Women's Tour 2017, SweetSpot also announced a new partnership with Breast Cancer Care, who will be the official charity partner to the UCI Women's WorldTour race, that culminates in London on Sunday 11 June.
Watch the promo video for the 2017 edition of The Women's Tour, which takes place from Wednesday 7 to Sunday 11 June. Featuring four stages in the Heart of England in Northamptonshire, Warwickshire, Staffordshire and Derbyshire before the fifth and final stage takes place on an iconic circuit in the centre of London.
London will host the final stage of The Women's Tour on Sunday 11 June, as the Mayor of London Sadiq Khan helped Olympic Champion Katie Archibald unveil the route for the 2017 race, which takes place from 7 to 11 June.
Mayor of London Sadiq Khan launched the 2017 Women's Tour at City Hall in London, alongside Olympic Gold medallist Katie Archibald of Team WNT and Drops' London rider Abi Van Twisk. The trio were in front of the world famous backdrop of Tower Bridge with Women's Tour Race Director Mick Bennett to officially unveil the five stages for the UCI Women's WorldTour event.